Thursday, June 7, 2007

Meta Tags 'NOINDEX,NOFOLLOW'

The meta tags are in the header of a web page, that is, between the <head> tags. There are some webmasters out there that use the meta tag <meta name="ROBOTS" content="NOINDEX,NOFOLLOW"> on their links page or directory. This means that search engine robots will not index (NOINDEX) or follow (NOFOLLOW) the links on that page.

The use of <meta name="ROBOTS" content="NOINDEX,NOFOLLOW"> is most commonly seen during link exchanges where webmasters try to retain their PageRank by instructing search engine robots not to index or follow their links pages or links directory.

Impact of this meta tags on link exchanges

A link on a web page using robots meta tag is not completely useless. If your link is on a web page that uses this robots meta tag, your link would not be counted towards your web site’s link popularity. However, visitors may still find your web site through this link.

Detecting meta “NOINDEX,NOFOLLOW”

Detecting this robots meta tags is quite simple. The meta tag can be clearly seen in the source code of the web page. Look within the &lt;head&gt; tags near the top of the source code.

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